Data Management

Learn how to track, manage and use your customer data to deliver timely, helpful and personalized email and push messages.

Choosing the right Customer Data Platform (CDP) by understanding the history of the industry

Three Lightweight Database Alternatives To Store User Data

Three Lightweight Database Alternatives To Store User Data

Hard bounce vs. soft bounce: Everything you need to know

Hard bounce vs. soft bounce: Everything you need to know

Email marketing KPIs: This is how to use them

Email marketing KPIs: This is how to use them

Segment on Signup: Collect the Data Before You Send the Emails

Stop Your Campaigns Before They Stop Your Users

Data-Driven Ways to Personalize Product and Marketing Emails

Prioritize Every Customer with Better Time Zone Management

Using Segmentation to Send Better Emails

How to Build an Audience of 1.5 Million Readers

Why converting customers is like dating: it takes time to earn trust

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